4Life получила высшую награду в индустрии

Солт-Лейк-Сити, штат Юта (9 июня 2016 г.). 4Life получила награду Ассоциации Прямых Продаж (DSA) за выдающуюся кампанию по рекламе и продажам ПРО-ТФ и бренда 4LifeTransform.

Критериями для выбора являлись мастерство, творческий и новаторский подход к эффективному достижению целевой аудитории, оригинальность идеи и ее воплощения, стратегическое мышление и соотношение с нуждами бизнеса, а также количественные показатели успеха.

Старший директор по операциям Дэнни Ли представлял компанию на ежегодной встрече DSA 2016 года и принял награду в городе Финиксе, Аризона. «Для меня было большой честью принять эту награду по поручению соучредителей Дэвида и Бианки Лизонби и Президента и Главного исполнительного директора Стива Ту», - сказал Ли.

Планирование запуска ПРО-ТФ и бренда 4LifeТрансформ заняло около 18 месяцев и включало в себя исследования эффективности, проведённые в партнёрстве с лабораторией молекулярных и прикладных наук школы кинезиологии при Обернском университете.

Рекламная кампания состояла из постоянного набора маркетинговых элементов, однако в ней участвовало большое количество людей. Это отзывы пользователей, которые принимали продукт на протяжении 90 дней, университетские исследования, подтверждающие эффективность продукта, плюс поддержка от спортсменов мирового класса, мнения экспертов индустрии здоровья и научные публикации.

Президент и главный исполнительный директор Стив Ту: «Эта награда является символом работы корпоративной команды на благо дистрибьюторов. Она придаст дистрибьюторам уверенности в том, что, работая вместе, мы предоставим покупателям по всему миру превосходные продукты и программы.


Компания 4Life имеет офисы на пяти континентах для обеспечения поддержки всемирной сети независимых дистрибьюторов посредством Науки, Успеха и Сервиса.

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